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Client login for Goldman Design Close Blackberry App Design : : 2009

  • Human Factors

    The Blackberry Storm is RIM's first touch screen device and the first device without a physical keyboard featuring a touch screen which reacts physically like a button via SurePress haptic feedback. We increased affordance in the UI through design with deep user empathy, community feedback and small sample group paper prototype testing.

  • Technology

    Photoshop, Blackberry Storm, wireframe analogs and grey box wireframes, small group user testing of paper prototypes.

  • Marketing is the local expert, and a top online resource for finding information and insights on businesses and retailers throughout America.

  • Aesthetics brand, yellow, walking fingers. Scrutinized iconography for visual mnemonics. An equivalence to form (beauty) and function (human factors).