Microsoft Kids

1998 - create claymation scenes and objects for Microsoft edutainment cd-roms, clay animations shot frame by frame and animated in Macromedia Director

human factors

created clay backgrounds and animations that work visually with pre-made professor character and other existing treatments.

marketing

created clay objects that appeal to 7-10 year old boys and girls who are probably not stoked about the subjects themselves

technology

Claymation, Macromedia Director, Photoshop

aeSthetics

bright and swoopy, delivered at low bit depths while preserving rich clay look

about the samples below

the first sample is the Professor's clay TV screen, the second sample is a screen shot from the CD-ROM